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July 17, 2018

It can happen you know. Despite everyone’s best efforts and the work that was done to ensure the best end result, the final content is not what you want.

Perhaps the tone is wrong or it doesn’t seem to really make sense; regardless, there’s no way you are going to distr...

July 10, 2018

Copywriting is easy. You just put your fingers on the keyboard and look at the screen until little drops of blood appear on your forehead.

Ouch.

You don’t ever want it to get to that point, where even thinking about the next blog post opens the Solitaire app on your phon...

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