blog

May 11, 2019

How much do you share on social media or with your blog and newsletter reading public? How big a line do you establish between what you put out there for all to read, and what you hold back and perhaps share only with your closest contacts?

I think that for many people...

May 10, 2019

It’s hot in the summer and time for the beach, vacations, margaritas and the like.

It’s also a good time to reconnect with inactive clients, get closer to existing accounts and even prospect for new business. It’s even a better time to do a lot of writing and perhaps ev...

May 10, 2019

When you come across the phrase the art of the soft sell, you might focus your attention on the word “soft.” You might not even do this consciously; many salespeople don’t.

And based on this unconscious focusing, you may lead yourself to believe that the difference betw...

May 9, 2019

I was never one to wait until the last minute.

I was the student that set aside ample time well before deadlines in order to complete the work.

I don’t know, from the earliest age it just seemed easier to do it that way and I still do.

I maintain an editorial calendar for...

May 8, 2019

I read a lot of blogs, not only because I write them for a living, but also I really enjoy good writing and interesting information.

Some of the blogs are consistently terrific but along with the good ones also come

those blogs that seem to miss the mark or are simply no...

May 7, 2019

Full disclosure – these are MY rules based on doing an extensive amount of content for myself as well as for clients.

By the way, my rules get results. They’re not based on the ABC’s of good writing, are actually pretty specific to blogs, and definitely shouldn’t be con...

May 6, 2019

Does this seem like an achievable goal? The number of blogs and the number of days is almost irrelevant. The real reason that I’m doing this is that I need quantitative goals to get me going and keep me on track.

For example:

Saying I want to lose a few pounds gets me no...

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