October 25, 2018

Regardless of how proficient you are at creating content you also need sales skills in order to ultimately bring your product or service to market. 

For many individuals the very act of “selling” makes them uncomfortable and so they hide behind email, blo...

January 23, 2017

I’m not one for rules and regulations, and I don’t much follow any sports except hockey, but one thing I do know for certain is that most sales reps do better and sell more if they have a sales playbook.

The playbook doesn’t have to be an elaborate document although tha...

January 12, 2017

In today's challenging marketplace, successful selling requires much more than just presenting a product or service to a prospect. A salesperson is increasingly expected to be a complex hybrid of marketing specialist, consultant, customer service representative, and co...

July 10, 2016

We're more than content creators for our clients.

We're content consultants.  We're sales consultants.

We help our clients develop written materials that ultimately lead to more sales.

We know how to strategically choose topics and words for newsletter articles, blog...

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