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By Adrian Miller

What To Do When You Don’t Know What to Write


Woman working at home.

Every content developer knows that at one point or another the ideas and words just won’t flow. You set the stage so that everything is perfect with distractions to a minimum, devices turned off and still, nothing. You can’t get in the groove and what once seemed like a pleasant enough task is now foreboding.

I’ve been there more than once and believe me, you’ll get through this and you’ll do so before the deadline for your newsletter or blog has come and gone.

Here are some suggestions on how to skip right past “writer’s block” and get those ideas and words pouring out once again:

1. Think about the questions that your business prospects and clients ask you. Write an article providing the answer to one or more of these questions and enjoy being seen as a subject matter expert.

2. Look into your archives and consider writing a follow-up to one of your most popular articles.

3. Read extensively and cull ideas from business publications and other blogs and newsletters.

4. Do an interview with someone that your readers and followers will find interesting.

5. Listen to music and let the lyrics and titles get your creative juices going.

If none of these suggestions seem to work take a break and get away from your computer. Staring at a blank screen and watching the minutes tick by is no way to break through the block. Sometimes all you may need is a brief break or a change of scenery to get started. Consider going to a coffee house or library to do your writing or go out for a walk to clear the cobwebs from your brain.

Most important is to relax. Getting tense and stressed isn’t the antidote for writer’s block. The words will come if you just remain calm and confident.


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